Monthly Archives: October 2011
BDB selected for Schutter make-over
Schutter Group of Rotterdam, global provider of complete supply chain management solutions, has commissioned BDB to realise its visual corporate identity and launch a corporate literature suite, boosting awareness of Schutter services across target sectors around the world. Shannon Reinhard, …
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Why BDB is investing in digital
Want to know why BDB is continuing to invest in digital marketing? Put simply, it’s because everyone goes online for information before any sort of purchase. And this includes your B2B customers. Recent data suggests 17.1 billion searches were conducted …
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Scientivity – blending science with creativity
In the first of BDB’s case studies, Louise gives an overview of our creative work for a client in the cosmetics industry. BDB was tasked by specialty chemical supplier, Innospec, to reposition its Active Chemicals division to stand out in …
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The importance of being earnest
Work experience is a concept introduced in school at around the age of 15 – pitched as an opportunity to develop your self-confidence and to prepare for leaving the maternal arms of education. All I can recall of this experience …
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Evaluation – the core of email marketing success
In our final post in this email marketing series, we’re examining how to measure the success of your campaigns. Importance of using campaign data Tracking email marketing activities can provide in-depth statistics to help demonstrate the effectiveness of your campaign …
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