BDB to attend Food Matters Live 2017

by BDB /

In just over a week, BDB will head down to London’s ExCel for this year’s Food Matters Live exhibition. The event provides a platform for professionals from across the food and drink industry, nutrition and health sectors to discuss current industry issues, innovations and upcoming trends for 2018.

Why the trip?

BDB’s heritage lies within the food and nutrition industry, and we serve many clients in the sector. Attending Food Matters Live is an opportunity for us to expand our know-how, keep up to date on the latest insights, and explore new ways of working. The annual exhibition is also a great opportunity for us to network with other industry professionals and catch up with members of the food trade press.

The latest trends

Looking back on 2017, we can see that consumers’ purchasing decisions are now influenced by several factors. When buying food and beverage products, an increasing number of people consider taste, quality, ingredients used and nutrition. Growing health and wellness trends, in particular, have had a significant impact on the food and nutrition industry, with many new product developments in categories such as ‘better-for-you’ and ‘free from’ products.

Another trend that businesses must address, more than ever before, is sustainability throughout the whole value chain. Consumers are now more conscious of our impact on the environment and aware of how food and beverage products are sourced. Subsequently, there is more demand for companies to address key sustainability concerns – from responsible sourcing to eliminating food waste. We believe these trends are set to make an even bigger impact over the years to come and are interested in hearing from experts on their predictions for the food industry.

What to expect

This year, the Food Matters Live programme is structured around seven individual themes that are expected to affect the industry in 2018. These are the future of retail, innovation in food and drink, tackling obesity, free-from, allergy and intolerance, nutrition for health and wellbeing, packaging design and marketing matters. BDB is planning to attend a number of these seminars, and will join over 800 visitors at the event to share best practice and discuss ideas.

Join us

We will be attending the exhibition on Tuesday 21st and Wednesday 22nd November 2017. To meet us at Food Matters Live 2017 email ideasthatconnect@bdb.co.uk or for live updates from the event follow us on Twitter @BDBmarketing.

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